SEO Executive
Job Overview:
We are seeking a skilled and proactive SEO Executive to join our in-house digital marketing team. The candidate will be responsible for planning and executing SEO strategies that improve our search engine rankings, drive traffic, and support lead generation goals.
Key Responsibilities:
- Perform keyword research and competitive analysis to support SEO strategies.
- Optimize website content, meta data, and URLs for on-page SEO performance.
- Execute off-page SEO strategies including link building, outreach, and guest posting.
- Track, report, and analyze website analytics and performance using tools like Google Analytics and Search Console.
- Conduct SEO audits and implement necessary technical improvements.
- Collaborate with content writers, designers, and developers to ensure SEO best practices are followed across projects.
- Keep up to date with the latest SEO trends, tools, and algorithm updates.
- Manage and optimize Google My Business listings and local SEO presence.
- Prepare periodic SEO performance reports for internal review.
Required Skills and Qualifications:
- Bachelor’s degree in Marketing, IT, or a related field.
- 2–3 years of proven experience in SEO
- Proficiency in SEO tools like Google Analytics, Search Console, SEMrush, Ahrefs, Moz, etc.
- Strong understanding of SEO algorithms, ranking factors, and website optimization techniques.
- Knowledge of basic HTML, CSS, and CMS platforms (WordPress preferred).
- Excellent analytical, communication, and problem-solving skills.
- Self-motivated with a results-oriented mindset.
